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Hi, I’m Rae!

Marketing strategist (14 yrs)
Senior Technical SEO (10 yrs)
Front-end/UX developer (8 yrs)
Blackhat & Reputation Repair (5 yrs)

A great dane dog in a bathtub with one ear perked up. The bathtub is full of bubbles. The image reads "My dog and I are OBSESSED" - 5 stars --Ezra like a review. Click to view full campaign.

ibm® PetsRPals
AI-driven e-comm Strategy for an urban petcare brand

Marketing Manager

A 2-dimensional man building the motherboard of a PC. His back is to the camera and it appears as if we are standing over his shoulder. The graphic reads "SEO Portfolio - How to Build a Gaming PC." Click to view full campaign.

intel® gaming resources blog
content marketing

SEO Manager

historic acres of hershey local sEO for an event venue in PA

SEO Manager


Software Development (dMCA)

LinkHound

LinkHound is a free browser extension for users who prefer to handle their own DMCA takedowns. Its functionality for basic users includes scanning pages for links – which is extremely helpful for sites with back-button hijacking and giant, unavoidable overlays; and locating DMCA contacts if there is one listed.

Project Diana

A collection of self-help articles, tools and software overview.

The back of a computer monitor with a woman sitting on the other side her face is obstructed by the monitor but u can see a bun on top of her head - graphic reads project diana a new DMCA tool - Click to view all DMCA articles.

I’ve been comfortable with front-end development languages basically since the Myspace days. I’ve been using SQL and structured data since 2017, but I started learning Python about 2 years ago when I realized there were easier ways to handle the DMCA notification process than scanning the internet all day for links and sending out DMCA notices.

My First Full Stack Development Project

I started learning about DMCA laws and content protection a few years ago. Basically, non-consensual intimate imagery (or NCII) is passed around on blog networks that share and sell backlinks, and use other blackhat SEO tactics like cloaking, doorways, abusing structured data or “Schema”, mirrors, keyword stuffing, automated/scraped content, spoof links designed to confuse those affected, misuse of agentic AI, hidden text and more.

Rather than wading through an endless see of malicious pop-ups, re-directs and questionable porn sites just to locate a single DMCA contact I designed my own link detection generator. After that I realized how much easier my life would be if I just turned everything into a Python script.

When content is passed around through these networks it spreads rapidly – as one site gets taken down, a new one replaces it. Without constant monitoring, it’s nearly impossible to get rid of the content. There are already some takedown services out there, but as with any industry, it’s unwise to hand the reigns over to AI completely. Therefore, even when someone employs a software company, they have to foot some of the work regardless, unless they’re paying a company $300-$500 a month.

My position on it is that content removal is better off as a hybrid service. So while software is great, it’s just like any other industry – it still requires human direction and oversight.


I recently started a couple of contrated projects, but I am still on track to release the browser extension by late August, early September.


Credentials

I try to make learning an everyday activity. I’ve always wanted to improve my coding skills.

So, I started taking some classes through University of Michigan. In addition, I completed two training courses through IBM to enhance my skills with AI and have updated my Google Analytics and Ads certifications.

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